Retail Tips

Retail Tips

WTM 2012: Carsten Kraus gives insights into the semantic search

World Travel Market 2012:  05-08 November 2012 Visitors to this year’s World Travel Market in London had a chance to…

Retail Tips

Why retailers must embrace omni-channel marketing

A brick-and-mortar store, a traditional website, a mobile optimised site, a tablet optimised version, a Facebook page, etc. – in…

Retail Tips

The Keys to Customer Satisfaction

For many years people have been trying to find out how to ensure customer satisfaction. Nowadays, we are more aware…

Retail Tips

The impact of social-buttons on customer purchasing behavior in online shops

Irmela Schwab reports in leadDIGITAL on a study which discovered the great influence „social buttons” have on the shopping behavior…

Retail Tips, Success Stories

Use Information from Search Requests to Increase Revenue.

Easter, Summer Fashion, P3, Shirt and Nike: Every search term entered in your online-shop provides valuable insight as to how…

Retail Tips

Tricks of the Trade: Long Tail 101

Popular search terms account only for 30% of the overall searches performed on the web. The remaining 70% of search…

Retail Tips

How to turn visitors into shoppers

In my speech at Internet Retailing, I concentrated on translating real world scenarios into the online virtual world (your shops).…

Retail Tips

How on-site search and recommendations empower e-businesses

By using a combination of intelligent search and navigation combined with behavioural merchandising solutions, online retailers are able to take…

Retail Tips, Success Stories

6 tips to define the best view for your product range: list/grid view

There are lots of reasons for using list or grid view in your online shop. But in which cases is…

Retail Tips

Download the report “eCommerce in Europe: trends and outlook 2011”

What drives Europe’s eCommerce markets? Usability in UK, outstanding solutions to optimise conversion rates in Germany, internationalisation and m-commerce in…

Retail Tips, Success Stories

Are you placing your top sellers on top of your search result list?

“All we want for Christmas is traffic”, this slightly modified version of Mariah Carey’s Christmas evergreen could be the anthem…

Retail Tips, Success Stories

How faceted navigation affects your search engine results

In a 5 page report Bloofusion points out, how filter navigation (faceted search) can positively effect search engine results. Last…